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Strategic Management and Business Policy
Strategic management is a set of managerial decisions and actions that determines the longrun performance of a corporation. It includes environmental scanning (both external and internal), strategy formulation (strategic or long-range planning), strategy implementation, and evaluation and control. The study of strategic management, therefore, emphasizes the monitoring and evaluating of exte…
- Edition
- 13th Edition
- ISBN/ISSN
- 10: 0-13-215322
- Collation
- 1-963
- Series Title
- Strategic Management and Business Policy
- Call Number
- -
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