Strategic Management Concepts and Cases

Edition

13th Edition

ISBN/ISSN

978-0-13-612098-8

Collation

-

Series Title

Strategic Management Concepts and Cases

Call Number

-

Strategic Management

this textbook is trusted around the world to provide managers the latest skills and concepts needed to effectively formulate and efficiently implement a strategic plan—a game plan, if you will—that can lead to sustainable competitive advantage for any type of business. the association to advance collegiate Schools of Business (aacSB) increasingly advocates a more skills-oriented, practical …

Strategic Management Concepts and Cases

This textbook is trusted around the world to provide managers the latest skills and concepts needed to effectively formulate and efficiently implement a strategic plan—a game plan, if you will—that can lead to sustainable competitive advantage for any type of business. The Association to Advance Collegiate Schools of Business (AAC SB) increasingly advocates a more skills-oriented, pract…

Strategic Management

When CEOs from the big three U.S. automakers—Ford, General Motors (GM), and Chrysler—showed up a few years ago without a clear strategic plan to ask congressional leaders for bailout monies, they were sent home with instructions to develop a clear strategic plan for the future. Austan Goolsbee, one of President Barack Obama’s top economic advisers, said, “Asking for a bailout witho…