Strategic Marketing

Edition

-

ISBN/ISSN

9788776816438

Collation

-

Series Title

Strategic Marketing

Call Number

-

Strategic Marketing

Edition

1st Edition

ISBN/ISSN

9788776816438

Collation

-

Series Title

Strategic Marketing

Call Number

-

Strategic Management

Edition

-

ISBN/ISSN

9788776816438

Collation

-

Series Title

Strategic Management

Call Number

-

Strategic Marketing

Marketing is commonly misunderstood as an ostentatious term for advertising and promotion; in reality it is far more than that. This perception isn’t in many ways unreasonable, advertising and promotion are the major way in which most people are exposed to marketing. However, the term ‘marketing’ actually covers everything from company culture and positioning, through market research, new…

Strategic Marketing

This book is aimed to give an overview of what marketing really means in the contemporary business environment. It’s not a “how to guide” it’s more a background/reference document to help stimulate some thinking and discussion about marketing, which is an essential part of any higher education course covering Marketing. Let’s start with the premise that despite its importance, Market…

STRATEGIC MARKETING

Edition

-

ISBN/ISSN

-

Collation

1-116

Series Title

-

Call Number

-

Strategic Marketing

Edition

-

ISBN/ISSN

-

Collation

-

Series Title

-

Call Number

-

STRATEGIC MARKETING

Edition

-

ISBN/ISSN

978-87-7681-643-8

Collation

-

Series Title

STRATEGIC MARKETING

Call Number

-

Strategic Marketing

This book is aimed to give an overview of what marketing really means in the contemporary business environment. It’s not a “how to guide” it’s more a background/reference document to help stimulate some thinking and discussion about marketing, which is an essential part of any higher education course covering Marketing. Let’s start with the premise that despite its importance, Market…

Strategic Marketing

Edition

-

ISBN/ISSN

-

Collation

-

Series Title

-

Call Number

-