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Innovative Business Practices

Demetris Vrontis and Alkis Thrassou - Personal Name;

This chapter proposes a theoretical analysis framework to highlight the challenge of the knowledge transfer between headquarter and subsidiaries and how the intra-organisational hybridization could overcome the limits of the top-down transfer. By highlighting the added value of local subsidiaries, this chapter focuses on the features of the knowledge hybridization as a new managerial practice tendency. Two main questions will be answered: What are the limits of the top-down transfer in Multinational Corporations? And how could companies integrate the knowledge hybridization as an innovative practice to develop their activities? These multinational corporations require to be studied in isolation to other firms whose size, structure and style often allows for flexibilities and adaptive qualities impossible to be replicated or even imitated (Thrassou and Vrontis, 2008; Bresciani et al., 2012).


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Series Title
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Call Number
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Publisher
: ., 2013
Collation
1-406
Language
English
ISBN/ISSN
978-1-4438-4604-2
Classification
NONE
Content Type
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Edition
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Subject(s)
Innovative Business Practices
Specific Detail Info
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Statement of Responsibility
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Accra Metropolitan University
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Accra Metropolitan University is a forward-thinking, private higher education institution in Ghana dedicated to empowering minds and shaping futures for sustainable global development. Fully accredited by the Ghana Tertiary Education Commission (GTEC), the university is built on the core pillars of LIFE: Leadership, Innovation, Flexibility, and Entrepreneurship.

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